Dear
Real Estate Related Website Owner,
As a website owner, I am sure you
know that attracting visitors to your site is not as simple as just submitting your site
to the search engines or printing your web address on your existing marketing materials.
It takes much more. In my research on search engine success I have discovered that
'Link Popularity' is one of the most important factors. Having said that, I have a cost-free
proposition for you to consider.
Link popularity is established by
linking your site with other topic related sites in a reciprocal fashion. Kind of the old
'I'll wash your back if you wash mine' approach. This will result in customers
visiting your site through the links found on other sites and, more importantly, boost
your relevance with the search engines and therefore your ranking on search returns. Let
me explain further. You could be listed on all the search engines and "Real
Estate" link sites around, but the real magic happens when a search engine
spiders YOUR site. It is typical for an engine spider to follow ALL LINKS found on
your site and determine if those pages are topic relevant, and if they are, this is good,
but it gets better, if the engine also finds a link back to you on those relevant pages
then you have been recognized as 'A Somebody' and your popularity ranking soars! Many
engines also repeat this process on the pages you are linked to and if they discover
popularity there as well it establishes you as having a network of friends.
Kind of like in high school, we could
mention all the kids names we know, but unless they know our names as well, we are just
considered 'name-droppers'.
If you feel our site is indeed
related topically to yours, and are interested in establishing a reciprocal link with us
then these are the steps to follow: